Crucial Moment Kits
Packaged resources to help education decision makers understand which specific features work best for educators and students.
Challenge
Preparing for what’s next in K-12 Education is more than buying a laptop and adopting a curriculum. It must involve careful consideration of the right device, the right tools, and the right instructional strategies, to reach the outcomes that most help students, educators, and/or school administrators. Recognizing this, Microsoft wanted to create a series of packaged resources for education decision makers that highlight crucial moments in education where their solutions provide the best results and needed a partner that knew everything about the K-12 Education market to make it meaningful, practical, and persuasive.
Solution
We created a dozen crucial moment kits exploring and comparing common features of both Microsoft and Google education offerings across a variety of topics: information literacy solutions, accelerating learning in reading and literacy, building future ready skills, inclusive education, and student well-being. Each kit includes a white paper, executive summary, infographic, and guided demo to provide multiple avenues to understand each topic. Each crucial moment kit is published on the K-12 Blueprint website and is available in English, Spanish, and Portuguese.
